Remember the time when we had to pay a hefty salary to a graphic designer just so they could handle the creative side of our business. Well, those days are gone.
A high-quality Instagram post does not only look good on your Instagram feed, it is also attractive to the followers who may leave alike, which ends up being a decent amount of monthly Instagram likes. A good-looking post also attracts potential followers – who are often visitors to your profile and might click “follow’ upon finding your content to be informative and high-quality.
With software solutions like Canva, one can create amazing Instagram posts on the go. Canva is amongst the popular ones due to it having thousands of eye-catching, diverse range of templates to choose from and an easy interface that doesn’t require a degree in graphic design – all you need is a lot of creativity, a sense of color, and a sense of what goes where on a post.
In this post, we are going to teach you exactly how to create a high-quality post through Canva. We warn you, that it has so many templates that you may get overwhelmed as it is quite hard to choose from so many beautiful templates. Worry not, they are all divided into different categories and we will guide you on how to get started:
Go to the Canva webpage, the app is really for making small edits. The webpage is better.
Sign in or sign up and browse through the homepage.
Go to the topmost header and you will see templates. When you hover the mouse pointer over the Templates section at the top and you will find Social Media templates.
Select Instagram Posts under the Social Media header.
This is how it should look once you click on Instagram posts. There are so so so many templates, but hey, check out those categories right before you choose your template. For this, we are going to select the ‘ad’ category.
Once you select the category of your choice, which for this will be the ‘ad’ category, you will see hundreds of ad templates, as shown in the screenshot below:
Based on your brand, the niche you follow or the color palette, and the look you are going for, select a relevant Instagram template. Once you do that, hover the mouse pointer over the template to find out which ones require a paid subscription and which ones are free.
If you have joined a team on Canva, you can have access to the pro features of the platform.
Now that you have selected the template, you will see details such as customization options, as shown below:
Select Customize this template and Canva will take you to the editing interface.
Let us add, that you can create a post from scratch, but then why are you using Canva?
Canva is to make your life easier by helping you cut time on making a post from scratch, that is why there are so many templates to choose from.
Alright, so now you are on the editing interface, here is what we want you to know:
1. Edit Your Chosen Instagram Template
Do not just leave the template as is, edit it according to how you would like.
2. Change Color From ‘Styles’ Option.
If the initial color theme does not make sense to you, then you can change into a whole another color palette from the style option, as shown.
3. Modify Your Picture
Since everything is customizable, click on the image background and delete what you want. Keep it that way or upload pictures from your desktop. Use filters and effects to bring out your pictures.
4. Add Your Logo
Upload your logo and add it to your Instagram post, and if you do not have one, you can easily create one from Canva itself. Add your Instagram username as well, on the post. This enhances brand/business value.
5. Download Your Post
Once you are done making all the changes you need to, it is ready to be downloaded now. Click on Download on the top right corner of the screen, scroll down and select the option to download. Boom! You have successfully created a high-quality post without hiring a graphic designer!
The Canva experience has been fun for us. It can be a little time-consuming in the beginning, but as you keep making posts after posts, it takes up to ten minutes because now you have developed that muscle memory and specificity of the eye that knows exactly what to look for when it comes to choosing templates.