15 Rules On How to Answer an Office Phone Professionally. Every Single Time.
Before I dive into how to answer an office phone, I want to tell you about an expression I used often when I was in the telecom business: Ring no…
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Marketing
9 posts
All businesses live and die by the success of their marketing, and that’s especially true for small businesses.
No sales mean no business. That’s clear. But, how do you bring in sales?
Good, old fashioned marketing.
I’ve written many articles about marketing, which you can find below.
In the mean time, my favorite SEM tool is SEM Rush. You can get a 7-day free trial by clicking the banner below.
How I Grew My Search Engine Impressions by 750% in 3 Months, and How Online Marketing Helps Business
I’ve learned over the last year how difficult it is to build a website that ranks and how difficult it is to get eyeballs on your content. I’ve been operating…
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6 Simple Ways to Generate Word of Mouth Marketing For Your Business
What if I told you there was a form of advertising that was extremely powerful and persuasive, while also being (mostly) free? Would you be on board to try that!?…
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The 5 Important Questions You Need to Know Before You Start a Marketing Campaign
In the 1989 movie, Field of Dreams, Kevin Costner’s character said, “If I build it, they will come,” in reference to building a baseball diamond in the middle of a…
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The Top 3 Reasons Why Startups and Businesses Fail and What You Can Do To Make Sure Your Business Isn’t One of Them.
My biggest business failure was in 1999. Things were going well with the telecom business that I started in 1991. We were in our 5th year of business, and in…
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How to Drive More Traffic to Your Website Using These 4 Proven Traffic Generating Ideas
The entrepreneurs that understand it thrive. Those that don’t die. It’s as simple as that. I’m speaking about marketing, and when I speak with some entrepreneurs, you would think I’m…
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The 5 Steps You Need to Take to Get Your Startup From Paper to Launch and Then to Infinity and Beyond
I started my business in 1991 with $15,000 that I had saved over the course of three summers running an in-ground irrigation company in Montreal. I borrowed $15,000 from the…
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How I Grew My Email List from 0 to 5,000 in 8 Weeks, and Designed a New Landing Page That Produced a 147% Conversion-Rate Increase
It’s been 8 weeks since I launched my book, website, and blog. It’s been an amazing learning experience. In particular, I’ve learned how to build a following and tactically market…
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What’s the Number 1 Most Important Thing You Need to Understand In Order to Scale Your Marketing Returns?
Let’s rewind to 2011. I was in the midst of building an e-commerce store for a headset website, which my company was launching. At the same time, my good friend…
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