New technological solutions are currently entering the market at a rapid pace. Emerging technologies can be seen as the “second wave of digital transformation.”
Proactive support is key to helping customers when they need it most, customer satisfaction has become a priority for any organization that wants to be relevant in the global business world, and it can also turn browsing into sales. You can offer live chat when customers browse your company’s website.
Artificial intelligence, robotics, machine learning, and big data are becoming more common. According to Gartner, 37% of organizations have implemented AI in some form; this is 270% over the past four years.
The accelerated growth of digital technologies and their adoption by businesses has changed the entire landscape of business activities and influenced socio-economic conditions.
In the current fast-paced, technology-intensive marketplace, the effect of digital transformation is so obvious that you don’t have to look far to see it. Startups and SMEs can effectively enhance their dynamic capabilities through the effective use of any emerging technology and a digital adoption platform to orchestrate and reconfigure their capabilities in a dynamic market environment.
SMEs must have an adequate strategy to get ahead of competitors that operate in the same market.
Here is a list of some of the essential benefits of a digital adoption platform for startup growth.
Easy remote working
Virtual work is more than just an option for startups – it’s the standard. Startups thrive when they can keep costs down and stay flexible.
And as it turns out, not tying your business to a physical location helps achieve those goals.
From office expenses to talent retention, full telecommuting can improve your bottom line. This is a digital stage where startups don’t have to spend much money renting premises or buying furniture.
Averagely, companies save $11,000 for each part-time remote worker. And that only applies to part-time employees. Think about how much cost full-time telecommuting can save.
When employees can better integrate their work into their lives, it becomes easier to overcome challenges and adapt. Remote work has come to stay. And for remote startups, the possibilities are endless.
Improve operational efficiency and productivity
With the right tools working simultaneously, you can increase productivity and streamline your workflow. Digital transformation has proven to be very effective and productive for many startups.
With an effective transformation to digitization, you can use new, innovative, and productive tools to improve your work efficiency. It’s worth it for startups, their employees, and consumers. Using digital application services can take startups to new heights.
Digital adoption helps production processes, marketing, finance, accounting, etc, become smoother and more reliable. Modern business tools allow you to collect, assess, and transform essential data for marketing and other purposes, thereby making digital marketing much more effective.
Saves time spent on manual tasks
One of the biggest constraints businesses face is time. The advancement in a successful technology deployment supports the manual aspects of the workload.
These efficiencies can take the form of AI-powered chatbots that answer customer questions, automated scheduling, and security software deployment issues that can be solved by software applications from companies like Cisco, Symantec, and CrowdStrike.
Saving time leads to higher profits and more valuable team members as they take on larger, specialized tasks that were previously beyond the reach of technology. In this way, digital adoption can help save time on manual tasks after team members have completed them.
By automating all repetitive mundane tasks, digitization increases the productivity of team members, as they spend more time on other tasks that don’t need to be automated.
Improves the customer experience
Providing customers with a seamless experience is the norm these days, and technology is key to making this happen. In a world of endless choice and purchasing power, surprising customers with an exceptional experience should be the primary goal for businesses.
Most customers don’t always like a recommendation or a marketing offer; they want offers tailored to their needs. Personalizing recommendations based on purchases and browsing history can be powerful tools to delight customers and increase sales.
Payments can also be automated, for example, allowing customers to make automatic credit card payments using a stored card. The simpler and easier automated processes are, the more time customers save, and the more freedom employees have to handle more complex cases.
Also, the growing popularity of customer service messaging apps is due in part to chatbots that provide proactive and personalized support. Staying ahead of the customer is essential to providing the best possible support while increasing sales and loyalty.
Conclusion
The outbreak of covid-19 pandemic has pushed numerous small and medium-sized businesses to take advantage of essential technical training and digital adoption with the best marketing advantages. Most companies have a reliable and satisfactory experience with these technologies.
These are for the improvement and rapid growth of any business.
