The Kickass Entrepreneur
  • About
  • Blog
    • All Blogs
    • Create Wealth (Investing)
    • Entrepreneur Interviews
    • Featured Top Posts
    • Growing Profits
    • Growing Revenues
    • Marketing
    • Positive State of Mind
    • Real Estate Investing
    • Retirement
    • Sales
    • Selling your Business
  • Book
  • Courses
  • Podcast
  • Resources
  • Contact
The Kickass Entrepreneur
Subscribe
The Kickass Entrepreneur
  • About
  • Blog
    • All Blogs
    • Create Wealth (Investing)
    • Entrepreneur Interviews
    • Featured Top Posts
    • Growing Profits
    • Growing Revenues
    • Marketing
    • Positive State of Mind
    • Real Estate Investing
    • Retirement
    • Sales
    • Selling your Business
  • Book
  • Courses
  • Podcast
  • Resources
  • Contact
  • All Blogs

4 Ways To Create A Marketing Strategy For Student Small Business

  • January 4, 2021
  • 209 views
  • 4 minute read
  • Monica Serreon
marketing strategy
Share
Tweet
Share

As a student, you are entering the life of adulthood. During this time, you may already be thinking of what to do next.

While a part-time job is a good idea during your time at College or University, it can be just as lucrative to start your own small business.

4 Ways To Create A Marketing Strategy For Student Small Business

Choosing the right marketing strategy for your business is essential to future success, so we will be sharing five top ways to go about promoting your idea.

1. Utilize Your Education When Setting Up A Marketing Strategy

As a student, there are some advantages that can be used to improve marketing and business strategies. The student is already tasked with essays and other assignments from the classroom. This gives them knowledge on specific topics – and these topics can often be used as ideas to accelerate the business that the student is starting.

Many of these essays will require a significant amount of research. This helps the student build further knowledge in this sector. Those students who are a bit unsure about their current skills and asking “how to edit my research paper properly” can turn to the internet with such requests and use a variety of services to upgrade their work to a high-quality level.

This can help the student get an idea of areas where they still need to improve, level up their knowledge while also ensuring their assignments are up to the standards of the University or College. By the way, such work can be an excellent starting point for a future business plan.

2. Plan Ahead Of Time

When setting up a business, planning beforehand can make a significant difference. The student needs to know what they are going to sell or provide. They should choose between services or a product and understand how they will add value to the customer.

Planning should not only include a bit of brainstorming. It is important to develop a complete business and marketing plan, no matter how small the student’s plans might be with the venture.

The business plan should include all the essential factors of the company. This includes a brandable name, data on how profits will be generated, and the methods that will be used to promote the products or services.

The marketing plan itself can become an entirely different document – as a more detailed plan of action yields better results in both the short and the long term. Take note if you want to target a local or broader audience with your campaign.

Also, understand how much budget you have. Set up a complete research paper to help you understand how your service or product will impact the audience, and how you can grow your business.

3. Collect Data On Your Target Audience

A large number of businesses may fail because they do not truly understand their target audience. Understanding who you are selling to can make a big difference – and essentially become the factor that assures the success of your own business.

This process should start with some research. The student should consider who will be using the products or services they are going to offer.

There are different ways to collect information on a target audience. Start by asking around – there are many people on the College grounds. These students can provide valuable insight into who will be interested in the new business.

By the end of this step, the student should have details related to gender, age, demographics, interests, and more.

You can consider becoming part of networks that have similar interests.

4. Utilize The Right Marketing Tools

The internet has made starting a business much easier. In fact, there are some people who operate their entire business on the internet, with no human interaction at all.

In addition to the ability to start a business online, there are a significant number of tools that can be used to set up a marketing strategy.

This all starts with a quality website that is easy to use on any device. Students will gain little knowledge of web development can look into a CMS like WordPress.

Once a website is up and running, the next step involves using tools to promote the website, as well as the business’s offerings. There are paid and free methods available.

Students with no marketing budget should consider using Facebook, Twitter, Instagram, and other social media platforms to promote their business.

When there is a sum of money available to start out with, opting for Google Ads, Bing Ads, and Facebook Ads can be helpful.

Set up effective content that can be used on social media networks. Even if you have no advertising budget, using the right type of content and strategies can still yield effective results.

It can also help to create a higher demand for your new brand – you get a chance to show people what you do on a platform they hang out on.

Conclusion

There are many ways for students to make money while studying. Even while attending a College or one of the top Universities, students can easily find a part-time job or even start their own side-business.

When starting a business, students need to understand the importance of a marketing strategy. The methods described in this post can help to provide a more successful launch.

Thank you for your interest in THE KICKASS ENTREPRENEUR'S GUIDE TO INVESTING. Three Simple Steps to Build Massive Wealth with your Business's Profits. Please check your email to confirm the book download. Form: 400529

There was an error submitting your subscription. Please try again.

Related Posts:

  • How to Create an Amazing EDM Marketing Campaign for Your Small Business
  • 6 Simple Ways to Generate Word of Mouth Marketing For Your Business
  • 9 Proven Ways to Beat The Competition in Business and Create a…
  • 5 Steps For Your Small Business Profit Improvement Program and a…
  • 19 Easy Ways to Increase Profit Margins for Your Small Business
  • 3 Powerful Ways to Make Your Small Business More Profitable and…
Share
Tweet
Share
Avatar
Monica Serreon

You May Also Like
entrepreneur
View Post
  • All Blogs

How to Become a More Successful Entrepreneur

  • January 15, 2021
  • Monica Serreon
online presence
View Post
  • All Blogs

Targeting Your Online Presence to Other Locations – Easier Than You Think

  • January 14, 2021
  • Monica Serreon
online business
View Post
  • All Blogs

7 Online Businesses Set to Thrive in 2021

  • January 14, 2021
  • Monica Serreon
The Top 1% of Wealth Canada
View Post
  • All Blogs
  • Create Wealth (Investing)

The Top 1% of Wealth Amounts for Canadians in 2021

  • January 8, 2021
  • Jeff Wiener
young successful entrepreneur
View Post
  • All Blogs

How to Become a Young Successful Entrepreneur

  • December 30, 2020
  • Monica Serreon
Investing in apartment buildings
View Post
  • All Blogs
  • Featured Top Posts
  • Real Estate Investing

How Do You Make Money Investing in Apartment Buildings?

  • December 19, 2020
  • Jeff Wiener
When to Sell Your Business
View Post
  • All Blogs
  • Retirement
  • Selling your Business

How Do You Know When to Sell Your Business? It’s Not All About the Money

  • December 19, 2020
  • Jeff Wiener
Why Small Businesses Fail
View Post
  • All Blogs
  • Featured Top Posts
  • Growing Profits

Why Small Businesses Fail And What You Can Do To Succeed

  • December 15, 2020
  • Jeff Wiener

Join 6,472 Entrepreneurs That Get My Business Building and Wealth Creation Posts by Email

I can teach you how to build a successful, profitable business, and turn that into millions in personal wealth.

Thank you for your interest in THE KICKASS ENTREPRENEUR'S GUIDE TO INVESTING. Three Simple Steps to Build Massive Wealth with your Business's Profits. Please check your email to confirm the book download. Form: 400529

There was an error submitting your subscription. Please try again.

We won’t send you spam. Unsubscribe at any time.

Recent Posts
  • entrepreneur 1
    How to Become a More Successful Entrepreneur
    • January 15, 2021
  • workplace 2
    4 Ways to Protect Your Employees in The Workplace
    • January 14, 2021
  • online presence 3
    Targeting Your Online Presence to Other Locations – Easier Than You Think
    • January 14, 2021
  • online business 4
    7 Online Businesses Set to Thrive in 2021
    • January 14, 2021
  • accounting 5
    7 Tips for Boosting Efficiency in Your Accounting Department
    • January 13, 2021
Featured Posts
  • how to become wealthy
    The Entrepreneur’s Secret to How to Become Wealthy and Build a Personal Fortune
  • Sell me this pen, Wolf of Wall Street
    Sell Me This Pen. I Tackle the Wolf of Wall Street Sales Riddle. Do You Know the Right Way to Sell the Pen?
  • what net worth makes you rich?
    What Net Worth Makes You Rich? The Average Net Worth to Make it Into the Top 1% and How to Get There
Categories
  • All Blogs (207)
  • Canadian Financial Products (3)
  • Create Wealth (Investing) (55)
  • Entrepreneur Interviews (9)
  • Featured Post for Main Menu (4)
  • Featured Top Posts (21)
  • Financial and Investment Calculators and Economic Data (12)
  • Growing Profits (18)
  • Growing Revenues (77)
  • Growing Revenues (43)
  • Marketing (14)
  • Positive State of Mind (35)
  • Real Estate Investing (12)
  • Retirement (16)
  • Reviews (6)
  • Sales (6)
  • Sell Me This Pen (3)
  • Selling your Business (15)
  • SEMrush (1)
  • Top Products (1)
  • Uncategorized (38)
Follow us
Author
Jeff Wiener
Jeff Wiener
Jeff sold his company to private equity in 2017 and is now semi-retired. Jeff spends time…

    CHECK OUT MY BLOG, AND SUBSCRIBE

    about
    The Kickass Entrepreneur

    Expand Your Business, Improve Profits, Create Wealth

    Expand your business, improve your profits, and create wealth. Each one of the three can be elusive goals. Follow the right steps, and you, too, can create financial independence. It is possible … you just have to take the right steps.
    NAVIGATION
    • About
    • Blog
      • All Blogs
      • Create Wealth (Investing)
      • Entrepreneur Interviews
      • Featured Top Posts
      • Growing Profits
      • Growing Revenues
      • Marketing
      • Positive State of Mind
      • Real Estate Investing
      • Retirement
      • Sales
      • Selling your Business
    • Book
    • Courses
    • Podcast
    • Resources
    • Contact
    TAGS
    apartment BATNA Business business failure business growth business sale Capitalization Rate CAP Rate cash cash flow Creating Wealth Discipline entrepreneur entrepreneurship excel goal setting Growing Business investing investment real estate M&A marketing Marketing KPIs Mergers and Acquisitions | M&A | Entrepreneur Blog Millionaire millionaire next door mistakes MUR Negotiation Peter Principle Profit profitability real estate retirement revenue Revenues sales sales management scaling business Semi-Retirement Blog | Entrepreneur Blog | Small Business Blog small business Stagnant stocks success Thomas Stanley wealth
    RECENT ARTICLES
    • workplace
      4 Ways to Protect Your Employees in The Workplace
      • January 14, 2021
    • accounting
      7 Tips for Boosting Efficiency in Your Accounting Department
      • January 13, 2021
    • cryptocurrency
      The Value of Trading and Investing in Cryptocurrency
      • January 8, 2021
    • The Top 1% of Wealth Canada
      The Top 1% of Wealth Amounts for Canadians in 2021
      • January 8, 2021
      • One comment
    • remote leader
      Things That Remote Leaders Should Keep in Mind
      • January 1, 2021
    • financial management
      10 Financial Management Tips for Small Businesses
      • December 29, 2020
    The Kickass Entrepreneur
    • About
    • Coaching
    • Book
    • Blog
    • Contact
    • Privacy Policy
    • Terms
    • Disclaimer
    • Facebook
    • LinkedIn

    Input your search keywords and press Enter.